25th
Twitter as a Support Request Funnel
Observation:
It’s wise to use social mega-phones like Twitter as funnels to listen to your early adopters.
WTF does this mean?
Your early adopters that are talking about you, your application, your product, or your company are extremely important to react to quickly. They can make or break you.
@DanielHa, the guy behind DISQUS does this extremely well.
Good or bad, Daniel is on it when it comes to listening and acting on what his users are saying.
That’s why I say it’s a great implementation of a support forum. He’s probably using Summize because Twitter has no search; but the point is that he is using Twitter to capture his audiences needs.
I have no affiliation with DISQUS other than liking the service. I really just wanted to give some credit to them for being as proactive as they are.
I also think the possibilities for Twitter are exponential and they haven’t even scratched the surface. If Twitter doesn’t step it up quickly the service will go from almost tipping to draining. IMO